Assistant Manager - Retail Relations

Job description

**Job Description** **KEY RESPONSIBILITIES** **Drive Consumptions:** - Preparing monthly Trading Density (TD) report for brands, category performance. - Analysing the TD report closely with brands and obtaining insights on What worked and What did not. - Category performance should be track for growth within the brand, within the category and of the unit over the period. - Business Review Meetings (BRMs) with brand personnel including store, area/regional team in coordination with mall marketing and leasing teams to achieve budgeted sales numbers. - Circulating and following up on BRM minutes of meeting to ensure tracking and closure on actionable points within the agreed timelines. **Competition Mapping and Analysis:** - Tracking and analysing competition/stand-alone brand vis--vis Inorbit store performance. - Comparing store look and feel, stock availability, staff involvement and store practises between competition mall/standalone to identify gaps ensuring corrective actions are taken within the agreed timelines. **Retail Store Audit** **Business aspect:** - Store footfall, its growth trends, Store/Mall footfall and conversion ratio and compare with similar category and zone ratio. - Stock turnover ratio: Sales to total value of stock and compare with category average. Freshness of stock. - Average bill value and its comparison with the category average. - Online and offline sale. **Customer Experience aspect:** - Store hygiene cleanliness. Airconditioning Lighting. - Merchandize presentation, stacking and ease of browsing. - Trial room management. - Average billing time per customer. - Customers feedback mechanism and grievance handling. - Approachable, Presentable and trained staff. - Fire safety related measures. **Retailer Engagement** - Conducting Retail Awards on an annual basis to reward the Malls best retailers in terms of sales, operations, marketing co-ordination and safety. - Planning felicitation and celebration for stores crossing different milestones such as highest ever sales, number 1 in the country etc. - Ensuring retailer participation/engagement in Mall activities throughout the year such as Seasonal Dcor, Womens Day, Republic Day and events of the kind for continuous visibility and awareness. **Reports Weekly/Monthly** - Preparation of the below reports as per deadlines: - TD Report with analysis (Top/Bottom performers, RRR% etc) - Weekly Marketing Report Sales Figures - MMR Reports - Monthly Competition Data - DRM Reports - Occupancy Report as and when needed. **KEY SKILLS** - Communication negotiation Skills - Retail Store Business Acumen - Analytical Skills - Coordination Skills (PR Skills) - Microsoft Excel PPT - Advanced Excel - Microsoft PowerPoint - Retail Jargons/Standard performance measurement metrics. - Retail Store operation basics.