Business Development Associate (B2C)

Job description

**Business Development Associate!** **About Skill-Lync** Skill-Lync is a Y-Combinator–backed ed-tech company offering industry-aligned engineering and technology programs across domains such as mechanical, civil, electrical, electronics, and computer science. Recognized among the top YC-backed startups, we are rapidly scaling and building a high-performance sales ecosystem that connects aspiring learners with high-value upskilling solutions. Role: **Business Development Associate** **Role Overview** The Business Development Associate (Sales) plays a key role in Skill-Lync’s revenue engine. This role focuses on driving high-quality sales conversations, understanding customer needs, pitching the right programs, and converting leads into successful enrolments. The BDA is responsible for managing the complete sales cycle-from outreach and qualification to counseling, objection handling, pricing discussions, and closure. **Key Responsibilities** ● Conduct daily outbound calls to prospective learners from the provided lead base. ● Understand customer requirements, readiness, and goals to pitch the most relevant Skill-Lync programs. ● Deliver high-impact sales conversations that effectively communicate program value and ROI. ● Manage the entire sales funnel: lead qualification → counselling → follow-ups → pricing discussions → closure. ● Collaborate with the technical and pricing teams to ensure accurate and compelling program recommendations. ● Maintain strong follow-up discipline to drive maximum conversion and revenue. ● Consistently meet and exceed daily/weekly/monthly targets and performance metrics. **Whom We’re Looking For** ● Excellent communication and persuasion skills ● Strong sales aptitude with resilience and goal orientation ● Ability to understand customer needs and position solutions effectively ● Good time management and follow-up discipline ● Self-driven personality with a hunger to learn and grow in a fast-paced sales environment **Who Succeeds in This Role** ● A top-performing BDA at Skill-Lync is someone who: ● Builds rapport quickly with customers ● Drives confident, value-based sales conversations ● Handles objections professionally ● Works with urgency to achieve targets ● Converts high-intent leads into enrolments through consistent follow-ups and strong closing skills **Additional Details** ● **Work Mode**: Work from Office ● **Work Week:** 6 days ● **Experience:** Fresher to 2 years of experience ●**Timing:** 11:00 AM - 8:00 PM ● **Location:** Thiruvanmiyur, Chennai *Preference: Immediate joiners or candidates available within 15 days* How to Apply Interested candidates can DM me directly or send their resume to **navinya.aikal@criodo.com** with the subject line "BDA Application - (Your Name)". Pay: ₹360,000.00 - ₹500,000.00 per year Benefits: - Health insurance - Provident Fund Work Location: In person