Growthloop__CDP Expertise

Job description

****GrowthLoop Engineer (Senior Associate /**** ****Manager)**** **Job Description** ****Location:**** India (Offshore) ****Experience:**** 6--12 Years ****Employment:**** Full Time **About The Role** Support Verizon's Customer Growth and Marketing Transformation initiatives by enabling AI-driven customer segmentation, campaign orchestration and first-party data activation. Key Responsibilities * Design customer segmentation using GrowthLoop. * Build and manage audiences for personalized campaigns. * Configure customer journeys and activation workflows. * Integrate with Snowflake, CDPs, CRM and marketing platforms. * Develop SQL-based audience logic and insights. * Collaborate with Marketing, Product and Analytics teams. * Monitor campaign performance and optimize targeting. * Support production releases and platform enhancements. **Required Skills** * GrowthLoop * SQL * Snowflake * Customer Data Platforms * Audience Segmentation * Marketing Automation * REST APIs * Data Analytics * Agile **Preferred Skills** * Google BigQuery * Adobe Experience Platform * Salesforce Marketing Cloud * Braze * Adobe Campaign * Cloud Platforms