Influencer Marketing - Content Creation

Job description

**Role & responsibilities** : - Conceptualizing the content: Conceptualizing the content of the video; briefing the influencer to promote brand messages through video content - Script review and adaptation: Review and adapt scripts to synchronize with influencer stories and emerging trends to visualize compelling stories. - Co-ordinate for video production and release: Work closely with influencers and creative teams to plan, produce, and release high-quality video content in line with campaign objectives. - Monitor campaign performance: Track and analyze video campaign performance, providing insights and recommendations for improvement. - Stay updated with trends: Keep up to date with the latest trends in influencer marketing, social media platforms, and video content strategies. - Ensure brand consistency: Ensure all influencer video content aligns with the brand's identity and values. - Manage relationships with influencers: Maintain positive relationships with influencers and ensure clear communication and collaboration. **Requirements:** - 1 to 4 Yrs of relevant experience in influencer marketing, performance marketing with a focus on campaign execution - Strong understanding of the influencer marketing landscape, including platforms, trends, and best practices - Excellent communication and project management skills, with the ability to manage cross-functional stakeholders - Strong analytical and problem-solving skills, with the ability to measure campaign success and provide insights for optimization