Lead WordPress Developer

Job description

**Job Title: Lead WordPress Developer (UI/UX/ Conversion Rate Optimization Focus)** Location: Hyderabad Experience: 7–10+ years **Role Overview** We are looking for a highly skilled Lead WordPress Developer with strong UI/UX expertise and project management capabilities to drive the development of scalable, high-performance, and conversion-focused web experiences. This role blends technical leadership, design thinking, and execution excellence to deliver impactful digital platforms. You will lead WordPress initiatives end-to-end, working closely with design, marketing, and cross functional teams to ensure seamless, user-centric experiences. **Key Responsibilities** - Lead the development of custom WordPress themes and plugins - Own end-to-end project delivery—planning, scoping, prioritization, timelines, and stakeholder communication - Translate UI/UX designs, wireframes, and prototypes into high-quality, responsive interfaces - Partner with design teams to enhance usability, interaction design, and user journeys - Ensure performance, accessibility (WCAG), SEO, AEO, GEO, LLMO and Core Web Vitals compliance - Drive design system consistency and frontend best practices - Manage multiple projects, identify risks, and ensure on-time delivery - Conduct code reviews, enforce standards, and mentor junior developers - Collaborate cross-functionally with marketing, SEO, AEO, GEO, LLMO and content teams for campaign execution - Integrate third-party tools, APIs, and marketing automation platforms **Required Skills & Qualifications** - 7+ years of experience in WordPress development, with 2–3+ years in a lead role - Strong expertise in HTML5, CSS3, JavaScript (ES6+), and modern frontend practices - Proven experience building custom WordPress themes (without heavy reliance on page builders) - Deep understanding of UI/UX principles, usability, and interaction design - Hands-on experience with Figma, Adobe XD, or Sketch - Strong knowledge of responsive design, accessibility (WCAG), and performance optimization - Familiarity with SEO, AEO, GEO, LLMO best practices, and Core Web Vitals - Experience with Git, CI/CD workflows, and Agile/Scrum methodologies - Strong project management skills—planning, prioritization, and execution - Excellent communication, stakeholder management, and cross-functional collaboration skills **Good to Have** - Experience with Headless WordPress (React / Next.js) - Exposure to conversion rate optimization (CRO) and A/B testing - Knowledge of analytics tools (GA4, Hotjar, etc.) - Experience working on B2B or high-traffic marketing websites **What We’re Looking For** - A blend of developer + UX thinker + project leader - Strong ownership mindset with the ability to drive initiatives independently - High attention to detail across code quality and user experience - Ability to translate business goals into intuitive digital experiences