Manager - Brand & Communication

Job description

**About GoKwik** GoKwik is a growth operating system designed to power D2C and eCommerce brands—from checkout optimization and reducing return-to-origin (RTO), to payments, retention, and post-purchase engagement. Today, GoKwik enables over 15,000 merchants worldwide, processes around $2 billion in GMV, and continues to strengthen its AI-powered infrastructure. Backed by RTP Global, Z47, Peak XV, and Think Investments, GoKwik is building the technology that powers the next generation of commerce. **Why This Role Matters** At GoKwik, brand is a key driver of growth. As the Brand Engagement Manager, you will own two of our most visible brand channels—social media and events. You'll shape how GoKwik is perceived across digital platforms while creating memorable experiences that strengthen relationships with merchants, partners, media, and the broader ecosystem. This role blends creativity with execution, requiring someone who can build compelling campaigns, lead high-impact events, collaborate across teams, and use data to continuously improve brand performance. **What You'll Own** - Own GoKwik's social media presence across LinkedIn, Instagram, X, and YouTube, driving consistent brand awareness, engagement, and thought leadership. - Build and execute integrated brand campaigns aligned with product launches, business priorities, PR initiatives, and key marketing moments. - Develop and manage the social content strategy and editorial calendar in collaboration with design, content, and product marketing teams. - Lead the planning and execution of GoKwik's flagship events, webinars, roundtables, conferences, and co-branded experiences from concept to completion. - Drive influencer, creator, and community engagement initiatives that strengthen GoKwik's brand presence within the D2C ecosystem. - Manage event operations end-to-end, including budgets, vendor partnerships, logistics, venue management, and on-ground execution. - Collaborate with internal stakeholders and external agencies to deliver high-quality creative assets and seamless campaign execution. - Measure and optimize campaign performance by tracking key brand metrics such as Share of Voice (SOV), engagement, reach, campaign ROI, and event impact. - Build post-campaign and post-event insights that translate data into actionable recommendations for future marketing initiatives. - Continuously identify new opportunities to elevate GoKwik's brand through innovative marketing initiatives, strategic partnerships, and industry collaborations. **Who You Are** - 4–6 years of experience in brand marketing, event management, social media, or integrated marketing roles. - Proven experience managing end-to-end events from planning through execution and post-event analysis. - Strong understanding of social media strategy, content planning, and platform-specific best practices. - Comfortable managing budgets, negotiating with vendors, and coordinating multiple stakeholders. - Data-driven, with the ability to interpret campaign metrics and translate insights into action. - Excellent project management skills with the ability to manage multiple priorities simultaneously. - Strong communication, writing, and presentation skills. - Proficient with Google Sheets/MS Excel and presentation tools. - Experience working in D2C, SaaS, eCommerce, or startup environments is preferred. - Exposure to influencer marketing, celebrity partnerships, co-branded campaigns, or people management will be an added advantage. **Why GoKwik** At GoKwik, you'll have the opportunity to build a category-defining brand in one of India's fastest-growing commerce technology companies. You'll work alongside ambitious teams, solve meaningful challenges for thousands of merchants, and shape marketing initiatives that create measurable business impact. If you're passionate about storytelling, brand building, and creating experiences that leave a lasting impression, we'd love to hear from you.