Manager / Sr. Manager- CRM & Growth

Job description

**Associate Director – Growth Marketing & CRM** **Key Responsibilities & Expectations:** - Own promotional outreach to internal base across campaign channels to drive profitable growth - Solution & collaborate across sales, product, analytics and vendors to improve outreach effectiveness and funnel conversions - Segment/ hyper-segment around base & outreach to drive non-linear outcomes - Ideate, lead and independently manage high impact growth projects & experiments - Listening to the needs of the customers and creating/ delivering high impact programs/ initiatives - Seeking out opportunities to be a leader & doing everything one can to help the org achieve its objectives **Desired Skills/ Experience:** - 4-8 years’ prior experience; Relevant experience of retail credit in growth marketing roles is preferred - Proficient at executing & optimizing across automated campaign tools & manual interfaces - Worked with a good variety of analytical tools, campaign tools, campaign channels, content types, etc. - Good with uncomplicating, prioritizing and multi-tasking in mixed-paced environment - Demonstrated aptitude for data-based decision-making & simplifying complex data to find answers - Strong tolerance for ambiguity with a demonstrated ability to use business logic and critical thinking when data is inconclusive - Proficient in effective communication and Microsoft Excel