Marketing Manager

Job description

**Key Responsibilities:** - Plan and execute field marketing activities such as demonstrations, farmer meetings, field days, crop campaigns, and dealer meets. - Support new product launches and demand generation initiatives across assigned geographies. - Conduct product training programs for sales teams, dealers, and farmers. - Gather market intelligence, competitor insights, and customer feedback. - Coordinate with Sales, Product Managers, and external agencies for marketing campaigns. - Track marketing budgets, campaign effectiveness, and submit regular MIS reports. **Preferred Profile:** - 6+ years in Agri Inputs/Agrochemical industry. - 2-3 years of field marketing experience. - Strong exposure to farmer engagement and demand generation activities. - Prior field sales experience will be an added advantage. - Willingness to travel extensively across the assigned zone.