RBB-Personal Banker Classic

Job description

**Role Description** **Job Title** Personal Banker **Business Unit** Retail Branch Banking **Reporting To** Branch Head **Job Function and Role Type** Sales – Retail Banking **Version No** **Job Purpose** Manage Classic portfolio by acquiring new customers, deepening relationships through cross-selling, and retaining customers by delivering exceptional service. Aim to become the primary banker for Classic relationships and maximize wallet share. **Key Responsibilities** **Sales** Ensure Sales responsibilities are completed. **Managing Classic Portfolio** Manage benchmark customer numbers in the portfolio. Group customers with family members for enhanced relationships. Achieve income-generating product benchmarks. Enhance customer group profitability and wallet size. Update CRM with detailed customer interactions. **Customer Services** Deliver quality customer service and resolve complaints within TAT. Promote direct banking channels and assist customers. Ensure timely account opening and customer communication. **Operations** Maintain daily sales reports. Ensure quality acquisition of savings and current accounts. Cross-sell products like Demat, Bill Pay, and Advisory. Monitor large account movements and prevent attrition. Promote third-party products like MF, Insurance, and Bonds. Ensure error-free documentation for account opening and instructions. Adhere to KYC norms and maintain 5-S standards. Manage locker operations and standing instructions. Update CRM for asset leads and weed-out database. **Education** Graduation required; Post-graduation preferred. **Certifications** NISM V-A Certification, IRDA Certification, GI Certification. **Key Competencies** Sales and influencing skills, banking product knowledge, planning and organizing, communication, knowledge of competition. **Major Stakeholders** Customers, Branch Banking Team, Operations, Insurance CAM, MF Fund Houses, HSL Personnel.