Senior Associate, LAP Product Manager

Job description

**Role & responsibilities** **LAP Product Manager, Consumer Banking** Key Responsibilities - Product Strategy, Market analysis: - Develop and execute a comprehensive product strategy for the LAP portfolio, aligning with overall business objectives and market trends. - Conduct in-depth market research and competitive analysis to identify growth opportunities and adoption of best practices - Monitor and analyze key performance indicators (KPIs) such as portfolio growth, disbursals, asset quality, customer acquisition channels, and profitability - Perform reject analysis on cases dropped by credit to identify trends and areas for process improvement. - Stakeholder Management & On-ground Support: - Collaborate closely with various internal stakeholders including Sales, Credit, Operations, Legal, Compliance, and Marketing teams to ensure seamless product delivery and support. - Provide on-ground support to sales teams, branches and other relevant stakeholders to facilitate product understanding and address operational challenges. - Work with the Sales team to develop effective sales strategies, training programs, and marketing collateral - Engage with external partners and vendors as needed to enhance product capabilities and service delivery. - Process Improvement & Funnel Efficiency: - Work on implementing new processes to drive funnel efficiency and improve conversion rates. - Gather customer feedback and insights to inform product enhancements and ensure high levels of customer satisfaction. - Risk & Compliance: - Ensure compliance with relevant regulatory guidelines, internal policies, and risk management frameworks - Work with Risk and Compliance teams to assess and mitigate risks associated with the LAP portfolio. **Preferred candidate profile** Qualifications - Education: Bachelor's degree in Business Administration, Finance, Marketing, or a related field. An MBA or equivalent advanced degree is preferred. - Experience: - 5+ years of experience in product management within the banking or financial services industry, with a strong focus on secured lending . - Proven experience in managing Loan Against Property (LAP) or secured lending products is essential. - Skills: - Strong analytical and problem-solving skills, with the ability to interpret complex data and make data-driven decisions. - Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate with diverse stakeholders. - In-depth understanding of the Indian consumer lending market, regulatory environment, and competitive landscape. - Ability to manage multiple projects simultaneously in a fast-paced environment.