Senior Executive - Influencer Marketing

Job description

**About Swiss Beauty** Welcome to Swiss Beauty, one of India's fastest-growing beauty and cosmetics brands. Established in 2013, Swiss Beauty is built to be the ultimate companion and BFF of every makeup lover, transforming everyday beauty routines into extraordinary experiences. With a deep understanding of Indian beauty needs, we blend global cosmetic standards with strong innovation capabilities to create long-lasting, comfortable, and game-changing products. Our mission is to elevate beauty to Swiss standards while redefining industry benchmarks. **About The Role** We are looking for a passionate and results-driven **Senior Executive – Influencer Marketing** to execute impactful influencer campaigns that strengthen brand awareness, drive engagement, and contribute to business growth. The ideal candidate will have hands-on experience managing influencer partnerships, coordinating with talent agencies, and executing end-to-end campaigns across Instagram, YouTube, and other emerging social media platforms. If you're passionate about creator-led marketing, beauty trends, and digital storytelling, we'd love to hear from you. **Key Responsibilities** Influencer Identification & Relationship Management - Identify, evaluate, and onboard influencers, content creators, and beauty enthusiasts aligned with the brand. - Build and nurture long-term relationships with influencers, talent managers, and agencies. - Negotiate commercials, deliverables, and campaign timelines. Campaign Planning & Execution - Plan and execute end-to-end influencer marketing campaigns from briefing to completion. - Coordinate product seeding, campaign schedules, and content approvals. - Ensure timely execution while maintaining brand guidelines and campaign objectives. Content Coordination - Collaborate with Brand, Creative, and Social Media teams to develop engaging campaign briefs. - Review influencer content to ensure brand alignment and quality standards. - Monitor campaign execution and resolve operational challenges proactively. Performance Analysis & Reporting - Track campaign performance using key metrics such as Reach, Impressions, Engagement, EMV, CPM, CTR, and Conversions. - Prepare detailed post-campaign reports with actionable insights and recommendations. - Maintain and optimize a high-performing influencer database. Vendor & Budget Management - Coordinate with influencer agencies, talent partners, and external vendors. - Track campaign budgets, invoices, and payment processes. - Ensure campaigns are delivered within approved budgets and timelines. Market & Trend Analysis - Stay updated with social media trends, emerging creators, and platform updates. - Conduct competitor benchmarking and recommend innovative influencer marketing strategies. **Skills & Competencies** - Strong understanding of Instagram, YouTube, Snapchat, and emerging social platforms. - Excellent communication, negotiation, and relationship management skills. - Strong project management and organizational abilities. - Analytical mindset with proficiency in Microsoft Excel and campaign reporting. - Ability to manage multiple campaigns simultaneously in a fast-paced environment. - Passion for beauty, cosmetics, fashion, and digital marketing. **Preferred Qualifications** - Bachelor's degree in Marketing, Mass Communication, Business Administration, or a related field. - 2–4 years of experience in Influencer Marketing, Creator Partnerships, or Social Media Marketing. - Prior experience in the Beauty, Cosmetics, Fashion, Lifestyle, or FMCG industry is preferred. **Working Conditions** - Office-based role in Gurugram. - Full-time position, Monday to Friday. **What We Offer** At Swiss Beauty, we believe our people are our greatest strength. Depending on eligibility and location, employees enjoy a comprehensive range of benefits, including: - Paid parental leave and transition support for working parents - Maternity leave benefits - Flexible working hours - Health insurance coverage for employees and their families - Adoption and commissioning leave - Exclusive employee discounts on Swiss Beauty products - Learning and development opportunities - Recognition and long-service awards - Weekly wellness sessions - A collaborative, high-growth work environment with opportunities to make a meaningful impact **Our Commitment to Diversity, Equity & Inclusion** At Swiss Beauty, we are committed to fostering an inclusive workplace where everyone feels respected, valued, and empowered to succeed. We welcome applicants from all backgrounds and encourage individuals to apply regardless of gender, race, ethnicity, cultural identity, nationality, age, sexual orientation, gender identity, intersex status, neurodiversity, religion, or any other characteristic protected by law. Join us and help shape the future of beauty. Skills: management,influencer marketing,cosmetics,communication,influencer,campaigns