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senior Media Planning Manager

Dentsu India · Mumbai, Maharashtra, India

full_timePosted 2w ago
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Job description

**Role Overview:** We are looking for a dynamic and business-oriented Senior Media Planner/Manager with 3 to 5 years of experience in integrated media planning. This is a client-facing role requiring a strong understanding of multi-channel media strategies, including TV, print, outdoor, and digital platforms. **Key Responsibilities:** - Develop and execute integrated media plans across TV, print, outdoor, and digital channels - Work closely with clients to understand business objectives and translate them into effective media strategies - Manage end-to-end campaign planning and implementation - Create and present media plans, reports, and strategy decks to clients - Ensure alignment of media strategies with overall brand and marketing goals - Collaborate with internal teams and external partners for seamless execution - Monitor campaign performance and provide actionable insights **Requirements:** - 3 to 5 years of experience in media planning (preferably with agency background) - Strong understanding of integrated media planning across traditional and digital platforms - Experience in a client-facing/business role - Proficiency in creating clear and impactful presentation decks (planning & implementation) - Basic to strong analytical and strategic thinking skills - Excellent communication and stakeholder management skills - MBA preferred **Preferred Skills:** - Exposure to large-scale campaigns and multi-channel execution - Ability to translate data into meaningful insights - Strong attention to detail and ability to manage multiple projects