Senior Software Engineer - Salesforce Marketing Cloud

Job description

We are looking for a talented **Senior Software Engineer** specializing in **Salesforce Marketing Cloud** to join our collaborative team. This role requires a highly-skilled professional with proven expertise in designing, developing, and maintaining marketing campaigns while supporting brands and regional markets in a fast-paced environment. **Responsibilities** - Develop CDP segmentation and Journey Builder configurations - Manage scheduling and execution for marketing campaigns using Salesforce Marketing Cloud tools - Support Salesforce Marketing Cloud functionalities, including Email Studio, Web Studio, Mobile Studio, Journey Builder, Content Builder, and Contact Builder - Build and support Interaction Studio solutions for up to 3 BMS brands, with scalability for additional requests - Provide direct interaction and support for brands and markets - Collaborate with teams to implement a 24/7 campaign support model across geographies **Requirements** - Bachelor’s degree in business, marketing, or a related discipline - 5-8 years of general IT experience - 5+ years of experience in Salesforce Marketing Cloud, particularly with Journey Builder or similar platforms; knowledge of SQL is essential - Background in email and web/online marketing with 3-4 years of hands-on experience - Strong cross-functional collaboration and communication capabilities, with ability to work in teams - English level of minimum B2 (Upper-Intermediate) for effective communication **Nice to have** - Proficiency in HTML coding for marketing applications - Understanding of social media marketing and SMS marketing strategies - Flexibility to use search engine marketing tools effectively - Competency in display media strategies for advertising - Knowledge of front-end development and email development technologies, including JavaScript, HTML, and CSS for creating user interfaces