Senior Store Manager

Job description

**Role Objective** Complete operational and commercial ownership of a high-volume flagship retail outlet. This position requires a strategic professional with 15--20 years of FMCG experience who seamlessly blends aggressive revenue generation (Sales) with rigorous execution systems (Operations). * **Geographic Flexibility:** Absolute willingness and comfort to relocate across pan-India zones: **Jammu, Punjab, UP, Maharashtra, MP, Chhattisgarh, Andhra Pradesh, and Telangana**. * **Mandatory Language Filter:** Absolute fluency (spoken, read, and written) in **Telugu** is non-negotiable for postings within Andhra Pradesh and Telangana. **Core Responsibilities** 1. Sales Excellence \& Billing Productivity * **Revenue Drivers:** Design and execute aggressive local sales strategies to achieve top-line revenue and volume growth. * **Basket Optimization:** Train floor staff to maximize **lines per bill / lines per call** through systematic cross-selling and up-selling. * **Market Dominance:** Launch targeted localized campaigns, seasonal promotions, and loyalty programs to outpace regional competitors. * **Assortment Strategy:** Monitor localized demographic trends and customer buying patterns to optimize product availability. **2. Operational Precision \& P\&L Ownership** * **Financial Stewardship:** Manage multi-million dollar annual store budgets, CapEx, resource allocations, and gross margins. * **Bottom-Line Protection:** Balance commercial targets with disciplined cost-controls and strict expense management. * **Loss Prevention:** Implement institutionalized risk-mitigation frameworks to control store shrinkage, theft, and inventory damage. * **SOP Enforcement:** Maintain absolute daily compliance with corporate retail SOPs, cash-handling safety protocols, and audits. **3. Supply Chain \& Advanced Inventory Governance** * **Vendor Ecosystems:** Lead high-level regional vendor negotiations and commercial contract management to improve margins. * **Freshness Protocols:** Enforce strict inventory governance using automated FIFO/FEFO workflows across high-velocity FMCG goods. * **Demand Forecasting:** Oversee end-to-end category management to eliminate stockouts while minimizing overstocking. * **Logistics Alignment:** Coordinate closely with central distribution centers to streamline cross-docking and delivery timelines. **4. Leadership \& Talent Transformation** * **Structure:** Manage a multi-tiered workforce, including Assistant Managers, Department Heads, and large floor teams. * **Cross-Training:** Build an agile team by systematically cross-training staff in both front-end sales and back-end operations. * **Performance Culture:** Standardize institutional KPIs, conduct rigorous appraisals, and drive succession planning. * **Compliance:** Ensure pristine adherence to state-specific labor laws, safety compliance, and corporate governance. **Executive Profile \& Qualifications** * **Experience:** 15 to 20 years of progressive, verifiable management experience in large-scale FMCG retail ecosystems or hypermarkets (minimum 5 years in flagship or multi-unit leadership). * **Skill Mix:** Proven background balancing front-end commercial targets with back-end supply chain, logistics, and compliance infrastructure. * **Education:** MBA or Postgraduate Degree in Retail Management, Business Administration, or an equivalent field. * **Technical Mastery:** High proficiency with enterprise retail ERPs (SAP Retail, Oracle Retail), integrated POS workflows, and predictive analytics tools. * **Financial Acumen:** Advanced knowledge of retail mathematics, P\&L engineering, and working capital optimization.