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**Key Result Areas** **KRA (Accountabilities) (Max 1325 Characters)** **Supporting Actions (Max 1325 Characters)** KRA1 Accountability: Sales collection, C form collection & Ugai management \\* Monitoring & reviewing company & freight outstanding - Reviewing the ageing of debtors on a daily basis - Collections of cheques, DD from customers - Coordination with DIC for ensuring collections in time - Development & periodic review of critical ugai indicators - Collection of all the C forms from the parties - Ensure that the C forms are in proper format with all supporting and are dispatched to plant in time - To involve in Stock plans with DIC and give detailed forecast to ensure achieving 90% accuracy in I2 plan. KRA2 Achieving sales targets Achieving sales targets of white cement & new products \\* Ensure frontline implementation of zonal marketing plan - Process & monitor daily sales figures & coordination with Logistics for supplying the material to the sales area - Review the classification of stockiest / retailers & direct users according to their lifting & other specified parameters - Performing systematic market visit schedule activities - Building rapport with all the customers - Ensure collation of orders & feeding the same in e-commerce site on web - Approval of credit note after checking all the details - To fill in Daily Activity Report & call cycle entries - Attentively listen to customers problems/issues & apprise the same to area head/state head - Attending to quality, pricing problems of the retailers/ stockiest & direct customers KRA3 Gathering market feedback \\* Provide the feedback & need for appointing new dealers/ stockiest in unrepresented areas or the areas which are not fully penetrated. - Providing feedback on weak pockets of sales areas & the reasons thereof - Closely interact with retailers/retailers staff/ stockiest to get the first hand market feedback & submitting the same to area head/state head - Make available the information on competitors promotion activities to area head/state head - Make available the information on competitors pricing activities to area head/state head & collection of bills as proof for the same KRA4 Promoting products & applications \\* To conduct retailers meet and coordinate with CASC personnel for imparting training to retailers on new products & technical aspects of products - To involve CASC team in sales plan and give detailed requirements of Sampling/ Painter Meets/ Counter Meets for the month. Participate in events along with CASC and convert the activity into business. - Ensuring proper utilization of budget for promotional activities - To ensure implementation of promotional schemes in retail channel & submit the first hand report of the schemes effectiveness - Collection of tokens, issuals of credit notes for implementing the scheme - Timely distribution of sales promotional material - Ensuring that all advertisement material (POP material, posters, danglers) are properly displayed and that the visibility of the same is there - To help direct parties, cement & paint manufacturers by assisting them & providing market trends & add value to their business - Distribution of gifts & other promotional material to customers in time KRA5 Initial complaint handling \\*Reporting Complaints and background to CASC officer. To visit and facilitate CASC personnel to resolve.