Territory Sales Manager

Job description

Job Purpose Drive sales growth of the company's wood coating portfolio (PU, Melamine, NC, Polyester, Water-Based Coatings, Wood Stains, Primers, etc.) within the assigned territory by developing dealer networks, engaging contractors and furniture manufacturers, and achieving sales targets while ensuring customer satisfaction. Key Responsibilities - Achieve monthly, quarterly, and annual sales targets for the assigned territory. - Develop and expand the dealer/distributor network. - Identify and appoint new dealers and channel partners. - Build relationships with furniture manufacturers, carpenters, contractors, architects, interior designers, and OEM customers. - Conduct product demonstrations, training sessions, and applicator meets. - Generate demand through project visits and specification selling. - Ensure product availability and maintain inventory at dealer locations. - Monitor competitor activities, pricing, and market trends. - Implement promotional schemes and marketing campaigns. - Resolve customer complaints and coordinate with technical service teams. - Prepare sales forecasts, territory plans, and MIS reports. - Ensure timely collections and maintain healthy receivables.