Vice President, Product Marketing Lead

Job description

Global Leader - Marketing **Ready to turn bold ideas into real-world impact?** At Genpact, we don’t just adapt to change, we lead it. AI and digital innovation are transforming the way businesses work, and we’re at the forefront of it. Genpact’s AI Gigafactory, our industry-first accelerator, exemplifies how we scale advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. Whether tackling complex challenges through large-scale models or agentic AI, our breakthrough solutions tackle companies’ most complex challenges. If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment. Genpact (NYSE: G) is an agentic and advanced technology solutions company. We leverage process intelligence and artificial intelligence to deliver measurable outcomes. With a strong partner ecosystem and decades of client trust, we provide innovative solutions that transform how businesses run. Powered by a team with an active learning mindset and client centricity at its core, we deliver lasting value for the world’s leading enterprises. Get to know us at genpact.com and on LinkedIn, YouTube, X, and Facebook. **Job Description** ***Ready to build the future with AI?*** *At Genpact, we don’t just keep up with technology—we set the pace. AI and digital innovation are redefining industries, and we’re leading the charge. Genpact’s* *AI Gigafactory**, our industry-first accelerator, is an example of how we’re scaling advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. From large-scale models to* *agentic AI**, our breakthrough solutions tackle companies’ most complex challenges.* *If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment.* *Genpact (NYSE: G) is an* *advanced technology services and solutions company that delivers* *lasting* *value for leading enterprises* *globally.* *Through our* *deep business knowledge, operational excellence, and cutting-edge solutions – we help companies across industries get ahead and stay ahead.* *Powered by curiosity, courage, and innovation****,*** *our teams* *implement* *data, technology, and AI* *to* *create tomorrow, today.* *Get to know us at* *genpact.com* *and on* *LinkedIn**,* *X**,* *YouTube**, and* *Facebook**.* Inviting applications for the role of **Vice President, Product Marketing Lead-** **Agentic AI** In this role, you'll be a part of Genpact's transformation under GenpactNext, as we lead the shift to Agentic AI Solutions—domain-specific, autonomous systems that redefine how we deliver value to clients. You'll help drive the adoption of innovations across Agentic AI products like AP Suite and Insurance, among others, set to expand across service lines. Genpact is seeking an accomplished **Vice P****resident (VP), Product Marketing Lead** to help drive the go-to-market success of our Agentic AI product suite — an innovative portfolio of intelligent solutions that enable autonomous decision-making and deliver tangible business outcomes across finance, supply chain, customer experience, and risk domains. Reporting to the Chief Marketing Officer, you will play a key role in launching new products, supporting sales enablement, and contributing to market thought leadership. This position offers an exciting opportunity to shape the narrative for the next generation of AI-powered transformation platforms while collaborating with cross-functional teams in a fast-paced, entrepreneurial environment backed by a global enterprise. # **Responsibilities** - **Product Launch Execution** - Create bold, innovative go-to-market plans to support Genpact’s Agentic AI product portfolio launches. - Support the development and execution of marketing plans for new Agentic AI offerings, including shepherding and guiding marketing tactics and cross-functional tactics, as well as contributing to positioning and messaging. - Coordinate with Sales, Product, Marketing, Growth Ops, PR, AR, Legal, and other stakeholders to ensure launch readiness and on-time delivery. - Create sales and marketing collateral such as presentations, product briefs, and datasheets. Give feedback on marketing materials, campaigns, and GTM motions. - Provide feedback to Product teams to help align roadmap and market needs. - **Market Research & Thought Leadership** - Assist in developing and maintaining target customer personas and segmentation for Agentic AI offerings. - Support the creation of thought leadership content (e.g., blogs, eBooks, white papers) to strengthen Genpact’s position in the AI space. - **Sales Enablement & Support** - Collaborate with Sales and Growth Ops to create sales playbooks and enablement materials. - Participate in sales enablement sessions to educate customer-facing teams on product positioning and value propositions. - Provide marketing support for select strategic sales opportunities. - **Team Collaboration & Culture** - Contribute to building a collaborative, innovative product marketing culture. # **Qualifications we seek in you!** ### **Minimum Qualifications** - experience in product marketing, product management, or related roles, preferably in B2B technology. - experience marketing agentic AI products and leading major market launches required in B2B SaaS environments. - Proven track record in supporting go-to-market activities in a matrixed organization. - Strong skills in messaging, positioning, and collateral creation. - Excellent communication and collaboration skills across business, technical, and client-facing teams. - Product Marketing certification required (e.g. Forrester, Product Marketing Alliance, Pragmatic, etc…) ### **Preferred Qualifications/ Skills** - Experience in