Walk-in || Branch Relationship Manager
DBS Bank · Salem, Tamil Nadu, India
DBS Bank · Salem, Tamil Nadu, India
**Role & responsibilities** **Job Purpose** - To deliver exceptional volume and revenue performance with a primary focus on acquiring new-to-bank (NTB) DBS clients having an AUM INR 1 million through a need-based approach, while also engaging and growing existing clients. - To drive sustained acquisition momentum through active sourcing, local market penetration, and network building, and ensure client coverage and product penetration via cross-sell and up-sell of DBS products and services. - To manage & maintain the highest customer satisfaction and service levels through proactive client engagement & relationship management, coordinating internally with DBS Service, Distribution, and Product teams. **Key Accountabilities** - Primary ownership of NTB acquisition: Consistently acquire and upgrade quality clients in the branch catchment with a strong focus on sourcing new affluent clients into the Treasures segment. - Build and execute a robust acquisition pipeline through self-sourcing, referrals, branch walk-ins, local area prospecting, corporate and community engagement. - Engage with existing customers to deepen the wallet share through retention and growth of AUM. - Accountable for achieving monthly & annual volume and revenue objective, as agreed. - Ensure activation of e-Channels (I-Banking / M-Banking/ Online MF/Debit Card) and Savings Book growth for both newly acquired and existing clients. - Ensure proper implementation & execution of product strategies through effective relationship management. - Develop the client trust and loyalty for entrenched relationship with DBS through lifestyle and beyond banking propositions - Ensure optimum product mix and new- to- product clients aimed at customer level profitability and enhancing client coverage. - Drive and deliver exemplary customer service in the local market and uphold DBS service standards. - Ensure internal and regulatory compliance through strict adherence to DBS sales process, timely risk reviews and exercising due diligence while on-boarding. - Ensure exemplary service delivery of these clients by building appropriate workflows and processes incl. doorstep banking etc. - Establish DBS as the primary banker for newly acquired clients and strengthen its position as a prominent banking provider through consistent acquisition and superior service delivery. **Preferred candidate profile** **Required Experience** - Minimum 2 years of experience in a reputed bank and proficient in banking products. **Education / Preferred Qualifications** - Preferably MBA (not mandatory) - Mandatory - Graduate (10+2+3 years of education) - AMFI / IRDAI / FEDAI certified candidates with BCSBI certification would be an added advantage