AEP (AJO) Developer

Job description

Educational Requirements • Bachelor of Engineering Service Line • Digital Experience Responsibilities • Key Responsibilities: Design, build, and maintain customer journeys using Adobe Journey Optimizer (AJO) aligned to business objectives and audience strategies. • Implement audience segmentation and activation using Adobe Experience Platform (AEP), ensuring accurate targeting and lifecycle orchestration. • Configure journey entry events, conditions, decisioning logic, and message delivery steps across supported channels. • Collaborate with stakeholders to gather requirements, translate them into technical designs, and deliver well-structured journey implementations. • Integrate and validate data flows into AEP for journey readiness, ensuring data quality, identity alignment, and timely availability. • Support campaign execution by troubleshooting journey issues, resolving delivery/eligibility problems, and improving operational stability. • Establish reusable components, templates, and best practices to scale journey development and reduce time-to-launch. • Monitor journey performance and partner with teams to refine experiences through insights, testing, and iterative optimization. Technical and Professional Requirements • Minimum Qualifications: Bachelors or Masters degree in BE, ME, BTECH, MTECH, MCA, MSC, or MBA (or equivalent practical experience). • 35 years of relevant experience with Adobe Experience Platform (AEP) and Adobe ecosystem implementations. • Hands-on experience developing and supporting journeys in Adobe Journey Optimizer (AJO). • Strong understanding of customer journey concepts, segmentation, and campaign execution workflows. • Ability to analyze issues, debug configurations, and communicate clearly with technical and non-technical stakeholders. Preferred Skills • Technology- >Digital Marketing- >Adobe Experience Platform