Brand & Design Lead / Creative Lead

Job description

Chennai & Bengaluru Tiger Analytics is a global leader in AI and analytics, helping Fortune 1000 companies solve their toughest challenges. We offer full-stack AI and analytics services & solutions to empower businesses to achieve real outcomes and value at scale. We are on a mission to push the boundaries of what AI and analytics can do to help enterprises navigate uncertainty and move forward decisively. Our purpose is to provide certainty to shape a better tomorrow. Our team of 7000+ technologists and consultants are based in the US, Canada, the UK, India, Singapore and Australia, working closely with clients across CPG, Retail, Insurance, BFS, Manufacturing, Life Sciences, and Healthcare. Many of our team leaders rank in Top 10 and 40 Under 40 lists, exemplifying our dedication to innovation and excellence. We are a Great Place to Work-Certified™ (2022-26), recognized by analyst firms such as Forrester, Gartner, HFS, Everest, ISG and others. We have been ranked among the ‘Bestʼ and ‘Fastest Growingʼ analytics firms lists by Inc., Financial Times, Economic Times and Analytics India Magazine. Curious about the role? What your typical day would look like? As a senior creative professional you will be responsible for owning and evolving Tiger Analytics' visual identity across all touchpoints — internal, external, digital, and print. You will lead visual storytelling, visualization and design execution while also setting creative direction and mentoring a design team. Design Execution: ● Conceptualizing and creating graphic design for social media, campaigns, and marketing collaterals ● Conceptualizing and creating strategic communication collaterals (powerpoint stories, google sites, high-end flyers/brochures) ● Motion graphics and animated content for digital platforms ● Visual storytelling - presentations, infographics, event materials ● Hands-on experience in design conceptualization and execution for Internal and external communications/marketing collaterals (emailers, google sites, wordpress, newsletters, decks, videos, marketing collaterals) Brand Custodianship: ● Own and enforce brand guidelines across all communications ● Evolve the visual identity and brand visual vocabulary as the company grows ● Conduct periodic brand audits to ensure consistency ● External communications (thought leadership, PR assets, event collaterals, Whitepapers, Brochures) Creative Direction: ● Translate briefs into compelling visual concepts ● Review and approve design output from the team ● Partner with content, events, and Tiger BUs and functions on integrated campaigns Team Leadership ● Manage and mentor 1-3 designers or freelancers ● Set design workflows, timelines, and quality standards ● Brief and manage external agencies or vendors when needed **EXPERTISE AND QUALIFICATIONS** ● 12+ years in brand/graphic design, with at least 3 years in a lead role ● Has worked in a B2B tech, consulting, or analytics firm (understands the space) ● Can operate at both strategic and execution levels - thinks like a CD, works like a designer ● Has built or scaled a brand design function from the ground up ● Strong stakeholder management, able to push back on bad briefs diplomatically ● Portfolio demonstrates range: digital, print, motion, and presentation design ● Should be able to visualize and bring abstract concepts to life ● Graphic Design - Proficiency in Adobe Creative Suite Illustrator, Photoshop, InDesign), Motion Graphics, After Effects, Premiere Pro, or equivalent ● Presentation Design - PowerPoint, Google Slides, Keynote — at an advanced level ● Digital/Social - Understanding of platform-specific design specs and formats ● Brand Strategy - Ability to think beyond aesthetics — brand narrative, positioning ● Tools (nice to have) - Figma, Canva Pro, Lottie animations, AI Platforms You are important to us, letʼs stay connected! Every individual comes with a different set of skills and qualities so even if you donʼt tick all the boxes for the role today, we urge you to apply as there might be a suitable/unique role for you tomorrow. We are an equal opportunity employer. Our diverse and inclusive culture and values guide us to listen, trust, respect, and encourage people to grow the way they desire. **Note:** The designation will be commensurate with expertise and experience. Compensation packages are among the best in the industry. **Additional Benefits:** Health insurance (self & family), virtual wellness platform, and knowledge communities.