Content Creator

Job description

**Role & responsibilities** - Develop creative content ideas aligned with brand objectives and marketing campaigns. - Create high-quality content for social media platforms, including Instagram, YouTube, Facebook, LinkedIn, X, and emerging channels. - Produce product-focused content such as reels, short videos, unboxings, tutorials, reviews, and behind-the-scenes content. - Write engaging captions, scripts, blog articles, and promotional copy. - Collaborate with the marketing, design, and product teams to execute content strategies. - Stay updated on industry trends, consumer technology developments, and social media best practices. - Participate in content shoots, product launches, events, and influencer collaborations. - Monitor content performance and provide recommendations based on analytics and audience insights. - Ensure all content adheres to brand guidelines and maintains a consistent brand voice. **Preferred candidate profile** - Bachelor's degree in Marketing, Communications, Journalism, Media, or a related field. - 2-4 years of experience in content creation, social media marketing, or digital content production. - Strong portfolio showcasing video, social media, and written content. - Excellent written and verbal communication skills. - Proficiency in content creation tools. - Knowledge of social media analytics and performance tracking tools. - Understanding of consumer electronics, technology, gaming, or lifestyle products is preferred.