D365 CRM Competency Lead
Virtusa · State of Andhra Pradesh, India
Virtusa · State of Andhra Pradesh, India
**Job Role:** **D365** **CRM Competency Lead** **Skills And Experience** - 15+ years of total experience in CRM, with 10+ years specifically in D365 (CE). - Deep expertise in Dynamics 365 Customer Engagement (CE) modules: Sales, Customer Service, Marketing, Field Service, and Project Operations. - Familiarity with Dynamics 365 Finance & Operations (F&O) is a strong plus. - Proven experience in Power Platform (Power Apps, Power Automate, Power BI) and Dataverse, with knowledge of integrations using Azure services and Logic Apps. - Knowledge on building and configuring CRM forms, views, dashboards, and workflows. - Understanding of CRM API, REST/ODATA and SOAP endpoints - Experience with .NET, SQL Server, JavaScript, and C# - Experience with Dynamics CRM SDK & Microsoft SharePoint and Business Intelligence a plus. - At least 5 Microsoft certifications including Dynamics 365 Solution Architect Expert, Functional Consultant Associate, and/or Power Platform Architect. - Experience in leading complex solutioning efforts for large Dynamics 365 transformation and modernization programs. - Strong presales solutioning skills including proposal creation, estimation, and architecture blueprinting. - Demonstrated success in mentoring, practice development, and community leadership within the D365 space. - Excellent communication and stakeholder management skills, with the ability to engage C-level clients. - Strong team leadership and strategic planning abilities, with a proven track record of growing CRM practices. **Responsibilities** - Develop and lead the Microsoft Dynamics 365 competency strategy, defining technical and functional skill tracks across CE - Drive thought leadership in D365 proposals, solution design, and digital transformation initiatives. - Serve as a technical escalation point for delivery teams during critical issues, escalations, and solution design discussions. - Formulate and drive certification plans, training paths, and skill-building initiatives across the team. - Establish competency KPIs, track benefits realization, and support business case development for internal and external initiatives. - Represent the organization in Microsoft partner programs, MVP communities, and key industry events. - Lead innovation efforts by conceptualizing accelerators, reusable frameworks, and demo assets leveraging D365 and Power Platform. - Stay abreast of market trends, D365 roadmap updates, and ensure alignment of competency strategy with industry best practices. - Collaborate with sales, delivery, and marketing teams to support go-to-market initiatives and client pitches. - Ensure team certifications and specializations align with Microsoft Partner Network (MPN) requirements and partnership tier goals.