Product Designer 2
IDfy · Mumbai, Maharashtra, India
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IDfy · Mumbai, Maharashtra, India
We’ll Get Along If You… • Have proven expertise (4–7 years) in Product Design, specializing in designing complex B2B products and user experiences. • Have a strong portfolio that showcases your ability to solve complex problems through thoughtful user experience, interaction design, and design thinking methodologies. • Demonstrate experience in building, scaling, and maintaining design systems for multi-component, multi-platform products. • Possess advanced proficiency in Figma and a keen interest in leveraging AI-assisted design workflows to improve efficiency and creativity. (Bonus: Experience with Claude Code or similar AI tools.) • Have a strong understanding of user research methodologies, usability principles, information architecture, and interaction design. • Possess strong interpersonal and stakeholder management skills to collaborate effectively across product, engineering, business, and design teams. Bonus Points For • Experience leading end-to-end design initiatives for complex enterprise or SaaS products. • Proven experience with Interaction Design, Motion Design, or Design System Governance. • Familiarity with accessibility standards, fintech ecosystems, compliance-driven workflows, and KYC/KYB journeys. • Experience mentoring junior designers and contributing to design team growth. What You’ll Be Doing (a.k.a. Your Playground) • Own and drive end-to-end design initiatives, independently delivering high-quality solutions that balance user needs, business goals, and technical feasibility. • Define, evolve, and maintain design principles, interaction patterns, design tokens, and system standards to ensure consistency across products and platforms. • Partner closely with Product Managers, Engineers, and fellow Designers to solve complex user problems and create scalable, reusable design solutions. • Lead user research, usability testing, and discovery activities to uncover insights and validate design decisions. • Translate ambiguous problem statements into intuitive user experiences through structured thinking, experimentation, and rapid iteration. • Champion design excellence across the organization by advocating for user-centred design principles and best practices. • Mentor and support junior designers through feedback, design reviews, and knowledge sharing. • Contribute to shaping the future of IDfy's design culture, processes, and standards while helping establish design as a strategic function within the organization. At IDfy, our design team aims to be more than just a function — we strive to become a brand within the company. We’re looking for designers who take ownership of outcomes, influence product direction, elevate design quality, and contribute to building a creative and impactful design culture.