Technical Service Manager - Auto
Berger Paints · Chennai, Tamil Nadu, India
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Berger Paints · Chennai, Tamil Nadu, India
Role & responsibilities 1. Technical Support • Provide technical assistance to OEMs, dealerships, distributors, and end customers. • Diagnose and resolve product performance issues at customer sites. • Handle technical complaints and ensure timely closure. • Recommend suitable products based on customer applications. 2. Customer Visits & Relationship Management • Conduct regular customer visits to understand technical requirements. • Build strong relationships with automotive manufacturers, workshops, and channel partners. • Support key customers during product trials and implementation. 3. Product Demonstration & Training • Conduct product demonstrations and technical presentations. • Train customers, distributors, mechanics, and sales teams on product applications and best practices. • Prepare technical manuals, SOPs, and application guidelines. 4. Product Trials & Validation • Plan and execute product trials at customer locations. • Monitor trial performance and collect feedback. • Prepare trial reports and recommend improvements. 5. Complaint Handling • Investigate product failures using root cause analysis (RCA). • Coordinate with Quality and R&D teams for corrective and preventive actions (CAPA). • Ensure effective resolution of customer complaints. 6. Sales Support • Provide pre-sales and post-sales technical support. • Assist the sales team during customer meetings and technical discussions. • Support product launches with technical expertise. 7. Coordination with Internal Teams • Work closely with Sales, Marketing, Manufacturing, Quality Assurance, and R&D. • Communicate customer feedback for product development and improvements. • Ensure smooth execution of customer projects. 8. Documentation & Reporting • Maintain records of technical visits, trials, complaints, and resolutions. • Prepare monthly technical service reports and performance dashboards. • Update CRM with customer interactions and technical activities. 9. Compliance & Safety • Ensure compliance with company quality standards and industry regulations. • Follow EHS (Environment, Health & Safety) guidelines during site visits. • Promote safe handling and application of automotive products.