Area Sales Manager - B2B

Job description

1. Sales Volume & Market Growth • Achieve targeted sales volume  for the assigned area. • Implement effective sales strategies to leverage market opportunities. • Identify growth pockets and maximize market penetration. 2. Revenue Management & Profitability • Drive price positioning to ensure competitive advantage. • Maintain healthy levels of EBITA and contribution margins. • Focus on premium realization versus competitor brands. • Expand presence in high-margin and profitable market segments. 3. Collection & Working Capital Management • Ensure achievement of DSO targets as per budget. • Monitor receivables closely and drive timely collections. • Maintain financial discipline across the customer base. 4. Demand Generation & Channel Development • Drive expansion of channel partners and improve extraction. • Ensure: • 100% balance confirmation with customers • Timely disbursement of convessor payments • Regular review and correction of de-growing customers and share of wallet (SOW)