Health Care Executive

Job description

• Ensure achievement of Sales budgets for the assigned geographical territory • Develop a clear understanding of his/her role as a responsible Officer of the Company and apply the knowledge, experience and skills to achieve the defined objectives for the position and the team.    • Review and discuss his/her plans for the achievement of territory’s sales budget each month (overall and product wise). Seek the assistance of the District Manager in formulating sales strategy. • Conduct sales analytics to identify areas / stakeholders to be focused upon for driving business growth in the territory • Provide inputs to the District Manager to help him validate the sales forecast or the rolling sales plan as per the defined frequency • Provide inputs to the District Manager to help him manage salvage net to maintain it at an acceptable level • Jointly with the District Manager, classify the medical practitioners in his/her territory in three categories A, B and C in the descending order of importance, A being the most important and C the least. • Schedule the frequency of calls on the doctors depending on their criticality with respect to achievement of the sales targets for the district • Deliver promotional messages tailored to each customer’s need so as to maximize sales • Strictly adhere to coverage plans and frequency • Strictly adhere to all applicable Pfizer policies and procedures.  Operational / Process • Regularly visit chemists in the area to ensure sale of Pfizer’s products, collect information on the sales of competitor’s products and regularly update the team about this data • Stay updated on the competitors’ activities through personal visits to wholesalers and retailers. Maintain regular contacts with medical practitioners, consultants, chemists and wholesalers. • Book orders from the retailers to ensure adequate availability of products to meet the market demand. Also, ensure display of point-of-sale promotion material display in retailers’ stores in line with the promotion plan • Ensure thorough pre-call planning and ask for the assistance of the District Manager wherever necessary. • Prepare and implement special schedule for doctors’ visits/calls at the time of new product launch or sales campaign etc. using special presentation and promotional materials in line with the sales strategy • Carry meticulous one-to-one detailing of the product bringing to the doctor’s attention the special features/benefits of the product, its proven efficacy, new research and clinical findings etc. • Follow the approved tour program. • Prepare and send daily reports as per the defined process on his/her day to day activities mentioning in detail about the calls made on the doctors clinics and hospitals. • Maintain contacts with nursing homes, clinics and hospitals in his/her territory. Collect the data on annual budget for medicines with respect to each of the hospitals, their mode of purchase, rate contract, and drug committee members • Forward adverse events and product complaints reported by customers and consumers in the appropriate format in a timely manner as described in the relevant SOPs • Conduct taxi tours to meet the customers in micro-interiors and generate business for the products • Conduct group meetings, speaker programs, and round table meetings for the doctors and chemists to create awareness around product benefits • Build relationships with and manage Key Opinion Leaders (KOLs) and key customers • Coordinate with CFA for inventory management • Execute the product promotion campaigns for new and existing products for the territory • Track the hospital purchase trend for the territory   • Conceive,plan and organize Continuing Medical Education (CME) programs with help from HODs, Consultants and hospital admin department  People • Trainee PSOs or other field trainees as may be assigned as mentees • Share learning from experience with team colleagues   • Demonstrate and promote Pfizer global values in all interactions. • Demonstrate team spirit and cooperation towards achievement of individual and team objectives • Adhere to proposed training calendar for the year for self • Act as the custodian of all compliance related matters for the territory Financial • Ensure achievement of Sales budgets • Assist in the collection of receivables, where required • Ensure proper utilisation of product samples, detailing aids and other promotional material. • Ensure proper accounting and reporting of expenses    Mandatory Experience: • Minimum 2 years of pharmaceutical sales experience in CNS (Central Nervous System), Neurology, or Neuropsychiatry therapy areas. • Candidate should have experience in the Chandigarh location/market. Educational Qualification: • B.Pharm or B.Sc. (Mandatory). Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it o