Marketing Associate

Job description

Global Sales & Services Operations (GSSO) is the team that helps shape Gartner's mission-critical sales and services priorities and works with sales and services leaders to drive tactical and analytical insights. As an associate on the GSSO team, you'll be at the forefront of the ongoing transformation of Gartner's sales and services teams, which are delivering approximately $4.9B in annual revenue and working to drive sustained double-digit growth. You will partner with business leaders across Gartner to support global sales and services teams comprised of nearly 9,000 associates who sell to and service every major function, industry and market sector around the world. **About the role:** The role is a part of the Global Marketing team in GSSO. Within GSSO, the Global Marketing team designs digital and in-person marketing programs to help prospective customers understand how Gartner’s insights, advice, and tools can help them achieve the mission critical priorities that drive organizational performance. The team accelerates sales activity by attracting, engaging and converting prospects through the delivery of compelling experiences across the buyer journey. We are looking for a Digital Marketing Associate to join the Digital Acquisition team. The individual in this role will work on organizing and managing email communications to clients and/or prospects. Specific duties include but are not limited to: list management, email development and deployment using Eloqua 10, metric pulls and analysis, and testing of new approaches to email communication. This position will have the opportunity to develop business skills and acquire a broad understanding of Gartner with growth opportunities in digital marketing. **What you will do:** - Manage outbound communications to drive webinar traffic, boost engagement and drive registrations via email. This would primarily include email asset creation and campaign set up, in addition occasional setting up segments using the right filter conditions in Eloqua. - Help maintain the communications calendar to ensure the right balance of outreach and timely completion of pre and post webinar msaterial. - Contribute to various production tracking reports - Collaborate with the various stakeholders to ensure appropriate audiences are reached effectively at the optimal times with the most relevant pre and post webinar assets. - Conduct QA/QC on campaign assets. - Help identify opportunities for business process improvement, new technologies. - Be time flexible when needed to accommodate critical demand. - Assist with email KPI analysis to determine email effectiveness. - Maintain clear and eloquent written and verbal communication. **What you will need:** - Bachelor’s degree with 1 year experience in Email Marketing - Great communication skills and comfortability in working with global stakeholders. - Experience using Eloqua or similar Marketing Automation tool is preferred but not mandatory - Basic HTML skills - Strong attention to detail - Exceptional client service ethic - Strong work ethic and willingness to take ownership for wide-ranging responsibilities - Superior problem-solving ability and ability to think “outside the box.” - Tolerance for ambiguity and self-drive to operate in an entrepreneurial setting - Proven ability to manage tasks from beginning to end with strict adherence to deadlines **What you will get** **:** - Competitive salary, generous paid time off policy, charity match program, Group Medical Insurance, Parental Leave, Employee Assistance Program (EAP) and more! - Collaborative, team-oriented culture that embraces diversity - Professional development and unlimited growth opportunities #GSSO **Who are we?** At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world. Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities. Since our founding in 1979, we’ve grown to 20,000 associates globally who support over 13,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That’s why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here. **What makes Gartner a great place to work?** Our vast, virtually untapped market potential offers limitless opportunities – opportunities that may not even exist right now – for you to grow professionally and flourish personally. How far you go is driven by your passion and performance. We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients. Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations. We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work. **Gartner is the world authority on AI** At Gartner, you’ll join a company at the very center of the AI revolution. Gartner has proactive, objective guidance throughout clients’ AI journeys. We set the standard for how organizations leverage artificial intelligence to drive meaningful impact. You’ll have access to unmatched resources, expertise, and technology, and play a key role in helping Gartner and our clients innovate and grow as we leverage AI to transform business and technology landscapes. It’s an exciting time to be at Gartner, with limitless opportunities to make a real impact, grow your skills, and build a lasting, meaningful career in a field that’s reshaping the way we operate. If you’re pa