Sales Manager - TOI Branded Content

Job description

## **JOB DESCRIPTION** **About Times Limited** Times Internet (TIL) is a premier digital product company & a venture by The Times of India Group. As per ComScore, it has the largest Indian online repertoire, with 100 million+ monthly visitors & 2 billion+ monthly page views. What we have in store for you is a fantastic brand and cult following among users which makes Times Internet, one of the best places to work for and a very young and vibrant bunch of enthusiastic and smart people who are passionate about the quality of work and the value they add to their clients- lives. **About Business Unit** Ad Sales team consists of providing display ad solutions, Instream banner video ads, Spotlight - is an end to end branded content studio that works closely with marketers on their content and storytelling needs. **About the role** Sales Manager - Spotlight Revenue This role needs a balance of very strong selling skills and an understanding of the client’s area of business/ brief. An indefatigable person with high self-esteem and perspicacious nature is the kind of person who will thrive in this role. The role is focused on brand solutions for Times Of India and Gadgets Now. **Job Responsibilities** - Market coverage in terms of meeting clients and ad agencies and ensuring that Spotlight is at the top of their minds, as a premier Content Marketing / AFP media option. - Aggressively chase sales targets and keep up with the cutting-edge growth that the division has achieved in the last few years. - Proactively look at creating opportunities for revenue generation by analyzing competition, evaluating opportunities, lateral thinking, etc. - Understanding client’s business objectives, problem areas, long-medium-short term business goals, marketing challenges, sales cycle, interpreting briefs from clients and their media marketing divisions, etc. - Formulate 360-degree solutions with a digital-first approach on the Times Internet platforms in a way that the solutions provided cater well to the brand marketing funnel/objectives. - Drive synergies inside the Times Group to make Sales pitches by collaborating and networking with Print (TOI), TV, IBCE, Radio (Radio Mirchi) etc. - Create a complete marketing solution proposal for the brand including a rollout plan, budgets, logistics, etc. - Identify resources available (duration of the activity, budgets available, other supports available, etc. - Take complete onus of the thorough execution of the project and ensure that the client renews the deal Y-o-Y with Spotlight. **Candidate Requirements** - 1-5 years of experience in digital media sales. (Radio/Print/TV is also acceptable) - Knowledge and experience in brand solution sales. - Must have good contacts with agencies; Industry connect would be an added advantage. - Must have a flair for numbers and ability to make deals/proposals & costings. - Good communication & interpersonal skills. - Quick at problem-solving & troubleshooting. - Aggressive to chase the revenue target & align oneself to drive that number to completion. - The person needs to have fantastic Presentation skills, to be made to Top Management (CXOs, Business Heads, etc.) and has to have a knack for making deals/ proposals & costings on excel sheets