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Job description

Your role : As a Video Editor, you will be responsible for taking scripts and creative ideas and turning them into compelling video experiences across social media, advertising, and marketing channels. You will work closely with Content, Design, and Growth teams to create videos that are not just visually appealing but also optimized for engagement, watch-time, retention, and performance. You will also be expected to leverage emerging AI-assisted video creation tools to improve the speed, quality, and scale of content production. What would you do at Khatabook: • Create Short-Form Video Content: Edit engaging videos for Instagram Reels, YouTube Shorts, paid ads, and other marketing formats. • Script-to-Video Execution: Translate scripts and creative concepts into compelling visual narratives, from sourcing/generating assets to final delivery. • Motion Graphics & Animation: Create engaging motion graphics, kinetic typography, text animations, transitions, visual effects, and other elements that improve storytelling. • AI-Assisted Content Creation: Leverage AI tools to generate video elements, motion graphics, background visuals, voiceovers, captions, and other creative assets where relevant. • AI Asset Enhancement: Refine and integrate AI-generated assets into final edits while maintaining visual quality, brand consistency, and storytelling clarity. • Platform Optimisation: Create and optimize content for different formats, including vertical and horizontal videos, while understanding platform-specific audience behavior. • Regional Content: Adapt and localize content for regional audiences, including Hindi and multilingual content where required. • Performance-Focused Editing: Use an understanding of hooks, pacing, retention mechanics, and audience behavior to create videos optimized for watch-time, engagement, and click-through rates. • Cross-Functional Collaboration: Work closely with Content Strategists, Scriptwriters, Graphic Designers, and Growth & Performance teams to bring creative concepts to life. • Brand Consistency: Ensure all video content adheres to Khatabooks brand guidelines, visual language, and communication tone. • High-Volume Content Production: Deliver approximately 2550 video edits per month, including Reels, Shorts, and campaign creatives. • Fast Turnaround & Iteration: Deliver first cuts within agreed timelines and incorporate feedback and revisions quickly. • Asset Management: Maintain well-organized project files, source assets, versions, and archives for efficient collaboration and future use. • Stay Ahead of Trends: Continuously explore emerging creator trends, editing styles, platform formats, AI tools, and retention techniques to improve content quality and performance. What are we looking for: • Experience: 3–4 years of professional experience in video editing, preferably within a startup, agency, D2C, e-commerce, consumer-tech, or performance marketing environment. • Editing Expertise: Strong command of Adobe Premiere Pro and After Effects, with hands-on experience creating short-form and social-first content. • Motion Graphics: Strong understanding of motion graphics, kinetic typography, transitions, text animation, and visual effects. • Storytelling: Strong storytelling instincts with an understanding of hooks, pacing, narrative structure, and editing techniques designed for the attention economy. • Performance Mindset: Ability to understand what makes content engaging and optimize edits for watch-time, retention, engagement, and click-through. • AI Video Creation: Hands-on experience or strong familiarity with AI-powered tools for video generation, asset creation, auto-captioning, background removal, noise reduction, voice enhancement, and AI-assisted creative production. • Visual Quality: Good understanding of color correction, basic color grading, audio cleaning, mixing, and sound design. • Multi-Format Editing: Ability to adapt content across vertical and horizontal formats while maintaining the effectiveness of the creative. • Execution & Ownership: Highly organized with strong attention to file management, versioning, naming conventions, and asset organization. • Speed & Adaptability: Comfortable working on multiple projects simultaneously and delivering high-quality output within tight timelines. • Creative Mindset: A creative problem-solver with a strong point of view on editing styles and the ability to experiment with new formats and techniques. • Portfolio: A strong portfolio/reel demonstrating quick pacing, hook-based storytelling, motion graphics, and short-form narrative editing is mandatory. Good to have: • Experience with DaVinci Resolve. • Experience editing UGC-style content. • Experience creating branding and campaign videos. • Experience working with D2C, e-commerce, consumer-tech, or performance marketing brands. • Familiarity with sound design libraries and advanced sound design techniques. • Experience creating or editing Hindi/regional or multilingual content. • Experience using AI tools extensively for video creation and creative production.Role & responsibilities

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