AGM/DGM Consumer Product Marketing

Job description

Roles and Responsibilities : • Develop and execute go-to-market strategies for new product launches, ensuring successful market entry and revenue growth. • Collaborate with cross-functional teams to identify opportunities for brand activation, PNL optimization, and revenue expansion. • Analyze market trends, competitor activity, and customer needs to inform strategic decisions on pricing, promotions, and distribution channels. • Manage key performance indicators (KPIs) related to sales volume, profitability, and customer satisfaction. Job Requirements : • 6-10 years of experience in FMCG industry with expertise in GTM strategy development and execution. • Strong understanding of branding principles and ability to develop effective go-to-market plans that drive business results. • Proven track record of successfully launching new products or services in fast-paced environments. • Excellent analytical skills with the ability to interpret data insights from various sources.