Growth Manager(Tier 1 Background)

Job description

**Role Overview:** As a Growth Manager at Spice Money, you will be the right hand to the Growth Head, playing a pivotal role in scaling the Spice Pay consumer app and our suite of financial services. This is a high-visibility, "multi-hat" role where you will sit at the intersection of Product, Marketing, and Operations. Your mission is to drive product adoption, maximize user retention, and optimize the customer lifecycle through data-driven experimentation and relentless execution. **Key Responsibilities:** - Strategy & Execution: Develop and execute data-driven growth strategies to increase multi-product adoption, transaction volumes, and long-term retention across Spice Pays ecosystem. - Experimentation: Design and implement end-to-end A/B tests and growth experiments (both online and offline) to optimize user funnels and remove friction points. - Cross-Functional Collaboration: Partner closely with Product, Engineering, and Distribution channels to turn growth hypotheses into live features or campaigns. - Lifecycle Management: Focus on increasing repeat purchase rates and Customer Lifetime Value (CLV) by implementing robust user feedback loops and loyalty initiatives. - Funnel Optimization: Map out and analyze user journeys to identify opportunities for product enhancements, channel expansion, and strategic partnerships. - Analytics & Reporting: Monitor and report on KPIs, providing actionable insights and "the story behind the data" to key stakeholders. **Requirements:** - Education: Bachelors degree in Technology (B.Tech/B.E) or a similar quantitative background from Tier I colleges. - Experience: 2+ years of experience in growth-focused roles within a startup or D2C company. Fintech experience is a significant plus. - First Principles Thinker: You don't just follow a playbook; you break down complex problems to their core and build solutions from the ground up. - Execution Bias: You are a "doer" who thrives in ambiguity and prioritizes speed-to-market without compromising on quality. - Analytical Rigor: A data-first mindset. You are proficient in data analysis tools and have a deep understanding of A/B testing, behavioral segmentation, and growth funnel analysis. - Hands-on experience with any customer engagement platforms (e.g., CleverTap, Netcore, Plotline, Amplitude) is desirable.