Sr Manager - Sales Excellence
Dr Lal PathLabs · Gurugram, Haryana, India
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Dr Lal PathLabs · Gurugram, Haryana, India
SCOPE OF WORK The Sales Excellence Lead is a change leader, who will be involved in developing a long-term roadmap for enhancing sales productivity at all levels of Sales Hierarchy using Analytics. The selected candidate will drive various sales related programs with cross functional stakeholders - Sales, Supply Chain, Marketing, product, HR, finance and IT. ROLE & RESPONSIBILITIES Sales Planning, Strategy & Target Setting • Provide data analytics, competition analysis, industry mapping etc. for decision making w.r.t annual, monthly and quarterly sales plan & budget • Active coordination with Regional Sales teams and marketing dept to seek inputs for Sales Forecast • Drive goal setting for sales teams in collaboration with sales heads - region/zone/product wise • Work on sales org structure and deployment across all regions to ensure both appropriate coverage to attain AOP Sales Productivity enhancement • Use Sales Data Analytics to drive Sales Effectiveness on ground at the Regional / State / Town Level. Develop effective methods and processes to enhance performance of Sales Organization • Disseminate business performance related (KPI) reports for stakeholders leadership team, sales teams etc to take pre-emptive action. • Take active role in adoption of technology to automate periodic reports related to sales KPI and achievement • Personally interact with stakeholders like sales team, channel partners etc to gather information on industry developments and identify opportunities and measure the field's pulse • Identify best practices across Industry and identify gaps so as to develop the 'LPL WAY' of sales & marketing across different levels of sales organization • Leverage and implement AI tools across Sales Force Automation to enhance sales team productivity Sales Force Automation • Understand the current sales process and verticals and conceptualize the design of an efficient sales performance management tool • Drive adoption/usage of the tool among sales team and effective utilization of the data • Develop , roll-out and train team on the manual/ SOP for the usage of the tool and create value for the tool • Implement AI tools in SFA app Sales Force Enablement • Developing a high-performance culture, capability building and learning mindset for the field force. • Increase sales capability and drive behavioural change with the focus and lens around sales process & methodology based on sales competencies - Product, Team performance management and Sales selling skills Trainings Special Projects & CXO Initiatives • Lead special projects assigned by CXOs, ensuring timely and effective execution • Liaise with cross-functional teams to drive strategic leadership priorities • Prepare executive dashboards, reports, and presentations for CXO reviews • Handle sensitive, high-priority assignments with discretion PREFERRED CANDIDATE PROFILE • Experience: 3 to 5 years • Education: Tier 1 MBA • Experience in sales excellence and channel marketing required