Sr. Officer - DTC

Job description

Role & responsibilities End-to-End Program Execution: • Support the end-to-end planning and execution of influencer-led campaigns that drive awareness, engagement, and conversions. • Draft briefs, align messaging, and manage deliverables across barter and paid collaborations Data-Driven Experimentation: • Assist in designing and running pilots or experiments to test new ideas. Monitor KPIs and success metrics to evaluate impact and inform decision-making. Cross-Functional Collaboration: • Work closely with teams across marketing, operations, customer experience, supply chain, and product to ensure alignment and timely delivery of business-critical initiatives. Project Planning & Tracking: • Build and maintain detailed project timelines, milestones, dependencies, and deliverables. Keep all stakeholders informed and accountable. Problem Solving & Bottleneck Resolution: • Identify roadblocks early and proactively drive solutions to accelerate product rollouts and campaign launches. Why This Program? This role is a springboard into a high-impacting career. youll work alongside seasoned professionals, gain hands-on exposure to real-time brand and growth challenges, and contribute directly to shaping consumer-loved products and experiences. Preferred candidate profile • 0 to 2 years of experience / Fresh graduates or MBA students with a strong interest in building a career in brand and product marketing