Analyst

Job description

**Job Description** - Basic understanding of digital marketing concepts (email marketing, campaigns, customer journeys) - Basic HTML/CSS/SQL [Not mandatory. Good to have] - Jira workflow experience - Familiarity with Excel, Google Sheets, or basic reporting tools - Strong attention to detail and willingness to learn technical tools - Should have excellent communication skills and be able to interact directly with marketing/campaign owners - Perform basic QA checks to ensure campaigns follow brand guidelines and are error-free before launch - Monitor campaign performance metrics such as delivery, open rates, and clicks, and prepare simple reports - Help troubleshoot basic campaign or data-related issues and escalate when needed - Maintain campaign documentation, checklists, and execution trackers - Learn and follow internal naming conventions, folder structures, and governance standards - Coordinate with Marketing Ops teams to support campaign execution timelines - Follow standard operating procedures (SOPs) for campaign execution and document learnings - Stay updated on marketing automation best practices and platform features through training and self-learning - Contribute to continuous improvement by adopting new automation features and processes