Area Sales Manager

Job description

Ninjacart - Pioneer. Challenge Yourself. Create Better Lives India's leading fresh produce (Fruits & Vegetables) agritech platform, Ninjacart (founded in 2015) is revolutionising the $400B+ agri supply chain through technology-driven commerce, finance, and supply chain solutions. Our mission is to reduce food wastage, bridge information gaps in agriculture, and create a predictable and dependable fresh produce ecosystem. Today, we have served 200,000+ farmers, 60,000+ retailers, and 5,000+ traders, moving over 300 tons of fresh produce daily from farms to 20,000+ retail stores within 14 hours. Backed by Walmart, Flipkart, Tiger Global, Accel, and Syngenta, Ninjacart is one of India's fastest-growing agritech companies with 1,000+ employees.Named among LinkedIn's Top Startups and winner of the Best Tech for Agriculture award, we are now expanding globally through Ninja Global. Work Location: North East India About the Role We are looking for energetic, self-driven, and customer-focused sales professionals to expand Ninjacart's B2B customer network across assigned territories. The role involves acquiring new customers, driving daily sales of fresh fruits and vegetables, building long-term relationships with retailers and wholesalers, and achieving territory sales targets.This is a high-impact field sales role offering exposure to B2B sales, agri-commerce, and market expansion. Key Responsibilities • Identify, acquire, and onboard new retailers, wholesalers, traders, and institutional buyers within the assigned territory. • Drive daily sales of fresh fruits and vegetables while consistently achieving revenue and volume targets. • Build and maintain strong relationships with existing customers to ensure repeat business and customer retention. • Conduct regular market visits to identify new business opportunities and strengthen market presence. • Understand customer requirements and recommend suitable product offerings. • Monitor competitor activities, pricing, and market trends to identify growth opportunities. • Coordinate with Supply Chain, Operations, and Customer Support teams to ensure timely deliveries and high service levels. • Resolve customer concerns promptly to maintain customer satisfaction. • Prepare daily sales reports and maintain accurate customer and pipeline data. • Ensure timely collection of payments wherever applicable. Desired Candidate Profile • 03 years of experience in F&V industry • Strong communication, negotiation, and relationship management skills. • Passion for field sales and willingness to travel extensively. • Ability to build customer relationships and close sales independently. • Comfortable working with sales targets and performance metrics. • Willingness to work across Tier 2 and Tier 3 markets. Why Join Ninjacart? At Ninjacart, we believe in creating better lives for every agri citizen. We foster a culture of ownership, innovation, customer obsession, and continuous learning. We are committed to building an inclusive workplace where every individual has an equal opportunity to grow and succeed.