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Job description

Key Responsibilities: • Drive achievement of business targets across CASA, Fixed Deposits, Retail Assets and Fee-based products • Develop and execute branch sales strategy, ensuring consistent growth in revenue and customer acquisition • Lead, mentor, and monitor branch team performance, setting clear KPIs and driving productivity • Promote cross-selling and upselling of banking products to enhance customer wallet share • Ensure exceptional customer experience, handling escalations proactively and maintaining zero complaint benchmarks • Maintain strict adherence to regulatory compliance, internal audits, and risk control policies • Monitor and improve branch profitability, cost efficiency, and market share penetration • Oversee day-to-day branch operations, including cash operations, service delivery, and infrastructure management • Build strong local market presence through relationship management, networking, and business development initiatives • Ensure proper documentation, KYC norms, and AML guidelines are followed across all processes • Drive digital banking adoption and increase usage of alternate channels among customers • Maintain high standards of operational discipline, security, and asset management

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