BUSINESS ANALYST - Marketing

Job description

**Job Title: Content Campaign Marketing Specialist** **Department:** Marketing **Location:** Bengaluru **Experience:** 2-5 Years **Role Overview** We are looking for a hands-on marketing professional who can execute content and campaign activities end-to-end. The ideal candidate should be strong in content creation, storytelling, and digital marketing, with the ability to independently drive deliverables. **Key Responsibilities** - Create high-quality **whitepapers, articles, blogs, and case studies** - Develop **compelling copy** for campaigns, emailers, and web pages - Build **presentation decks (PPTs)** for solutions, campaigns, and leadership reviews - Create **video storyboards** for product and solution videos - Support and execute **digital marketing campaigns** (email, social, LinkedIn, etc.) - Work closely with internal teams to understand solutions and translate them into **marketing content** - Ensure timely delivery of content and campaign assets **Required Skills** - Strong **content writing and storytelling** skills - Experience in **whitepaper development and long-form content** - Hands-on experience in **copywriting for marketing campaigns** - Good experience in **PowerPoint creation (PPT storytelling)** - Ability to create **video storyboards and content flow** - Hands-on experience with tools like **Canva, Claude, ChatGPT** - Basic understanding of **digital marketing campaigns** (email, social, lead generation) **Preferred Skills** - Experience in **IT services / software services marketing** - Understanding of **AI, data, and digital transformation topics** - Exposure to **B2B marketing and campaign execution** **Key Traits** - Hands-on and execution-focused - Strong attention to detail - Ability to work independently and manage multiple tasks - Good communication and collaboration skills Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.