Flipkart Ads - Specialist

Job description

Growth Associate Manager – Ecommerce We are looking for a highly analytical and growth-oriented professional to drive Kapiva's Flipkart business through marketplace advertising and performance-led growth initiatives. This role requires ownership of revenue growth, category performance, visibility, and retail media investments across Flipkart. The ideal candidate should be comfortable operating as a business owner, using advertising, search visibility, and marketplace insights to unlock sustainable growth. Key Responsibilities ● Own revenue growth and marketplace performance for assigned categories on Flipkart. ● Manage and optimize Flipkart Ads across PLA, Search Ads, Product Context Ads, Display Ads, and other available ad formats. ● Drive category growth through efficient budget allocation, bid optimization, keyword expansion, and campaign scaling. ● Improve product visibility, share of voice, search rankings, and conversion performance across priority SKUs. ● Analyze category, product, keyword, and competitor performance to identify growth opportunities. ● Develop and execute growth plans for hero SKUs, growth SKUs, and new launches. ● Lead media planning and execution for major sale events such as Big Billion Days, GOAT Sale, and platform-led campaigns. ● Monitor marketplace trends, category shifts, and competitive activity to drive proactive actions. ● Track and improve key business metrics including Revenue, GMV, ROAS, TACOS, CPC, CTR, CVR, Organic Uplift, and Category Share. ● Build business reviews and actionable recommendations for leadership. Requirements ● 1-3 years of experience in Flipkart Ads, marketplace growth, category growth, or marketplace performance marketing. ● Proven track record of driving revenue growth through marketplace advertising. ● Strong understanding of Flipkart ecosystem, retail media, and marketplace growth levers. ● Experience managing large advertising budgets and revenue targets. ● Strong analytical skills with advanced Excel/Google Sheets proficiency. ● Ability to identify growth opportunities through data and translate them into scalable action plans. ● Strong ownership mindset with a focus on business outcomes rather than media metrics alone. Preferred Qualifications ● Experience in D2C, FMCG, Consumer Health, Wellness, Beauty, Nutrition, or Consumer Brands. ● Experience owning category growth, marketplace growth, or business performance KPIs. ● Experience managing Amazon Ads alongside Flipkart Ads is a plus.