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Job description

Roles and Responsibilities : • Develop and execute growth strategies to drive customer acquisition, retention, and expansion within the B2B SaaS space. • Collaborate with cross-functional teams to design and implement marketing campaigns that meet customers' evolving needs throughout their lifecycle. • Analyze customer data to identify opportunities for upselling/cross-selling products/services, resulting in increased revenue growth. • Stay up-to-date on industry trends, competitor activity, and emerging technologies (MarTech) to inform strategic decisions. Job Requirements : • 3-7 years of experience in a similar role or related field such as marketing consulting or product adoption. • Strong understanding of b2b SaaS business models and growth marketing principles. • Proven track record of developing effective campaign strategies that drive results across multiple channels (e.g., email, social media). • Experience working with MarTech tools such as marketing automation platforms.

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