Elite Banker - Current Account

Job description

Job Requirements Role/ Job Title: Elite Banker-Current Account Business: Retail Banking Function/ Department: VRM Job Purpose : 'The Current Account – Elite Banker(Virtual sales) is responsible for managing and growing a mapped portfolio of Current Account customers through virtual and digital engagement channels. Operating from a centralized sales or service hub, the role focuses on CASA growth, customer acquisition, relationship deepening, cross-selling of banking products, and delivering a superior customer experience. The role combines sales-driven relationship management with strong operational discipline and compliance, ensuring customers receive personalized, solution-oriented banking support while adopting digital banking platforms. Key / Primary Responsibilities : '•    Manage a mapped portfolio of Current Account customers through virtual interactions (calls/digital channels). •    Deepen customer relationships to enhance overall relationship value and wallet share. •    Drive CASA value build-up and acquire new Current Account customers in line with targets. •    Increase product holding per customer through effective need-based cross-selling. •    Profile customers to identify financial needs and recommend suitable banking solutions. •    Cross-sell banking products including Credit Cards, CMS, POS, Trade Services, Retail and SME Loans, Insurance, Investments, SIPs, and other bank programs. •    Promote and onboard eligible customers to Relationship Banking / Preferred programs. •    Coordinate with branch and internal teams to close working capital, business loans, retail asset, CMS, POS, and trade transactions generated through virtual engagement. Secondary Responsibilities : '•    Support audit requirements and control checks as defined by the bank. •    Contribute to process improvements and best practices in virtual relationship management. •    Collaborate with branch and cross-functional teams to achieve overall business objectives. Qualifications: Graduate Degree/Post Graduate Degree Years of Experience: •    Minimum 2 years of experience in banking or allied financial services.