Marketing Executive

Job description

Key Responsibilities • Identify and develop new B2B customers and business opportunities. • Generate leads through prospecting, market research, networking, conferences and customer referrals. • Engage with R&D, procurement, sourcing, technical and business stakeholders. • Understand customer requirements and coordinate with internal technical teams for suitable solutions. • Prepare proposals, quotations and commercial responses. • Manage opportunities from initial enquiry through negotiation and closure. • Maintain and grow relationships with existing and prospective customers. • Track sales pipeline, forecasts, follow-ups and business conversions through CRM. • Monitor market trends, competitor activities and potential target accounts. • Achieve assigned sales, revenue and new-customer acquisition targets. • Travel for customer meetings, conferences and business development activities as required. Required Skills • Strong verbal and written communication skills. • Good analytical and research abilities. • Proficiency in MS Office, particularly PowerPoint and Excel. • Strong interpersonal and relationship-building skills. • Ability to learn and understand technical/business concepts. • Positive attitude, willingness to travel, and ability to work in a collaborative environment. • Strong ownership, initiative, and attention to detail. Preferred Candidate Profile • M.Pharma/MBA in Sales & Marketing from a reputed institution. • Freshers with strong academic performance and communication skills. • Candidates with an interest in pharmaceutical, biotechnology, healthcare, or B2B marketing will be preferred. Company Website: Anthem - Home - Anthem