Scripting Executive

Job description

Role & responsibilities • Convert brand briefs and creative ideas into influencer-ready scripts When needed, co-develop scripts with in-fluencers to ensure authenticity and relatability • Lead the creation of disruptive, platform-native content ideas and formats • Write compelling hooks, narratives, and scripts optimized for short-form platforms • Build repeatable storytelling frameworks that can scale across influencer ecosystems • Identify and translate social trends, memes, and cultural moments into brand-relevant content • Experiment with new formats (UGC, POV, interactive, challenge-led) for higher resonance • Partner with brand teams, agencies, and influencers in idea jams and workshops • Provide creative leadership in script reviews while ensuring influencer authenticity • Maintain brand voice and tonality across all influencer and digital content • Ensure creative ideas comply with regulatory norms and brand guardrails • Maintain rapid churn of script drafts, revisions, and approvals • Provide creative guidance during content shoots with influencers • Partner with agencies to ensure content execution stays true to creative intent • Ensure content is brand-safe, compliant, and aligned with category guidelines • Maintain quality consistency across multiple influencers and content formats • Act as a creative bridge between influencers, agencies, and brand teams Preferred candidate profile • Graduate in Mass Communication, Advertising, or related fields • 35 years of experience in creative writing, content ideation, or digital-first campaigns in agencies, content stu-dios, or brand teams • Strong portfolio of innovative content ideas across social/influencer platforms