Senior Executive - Sales and Marketing
Apollo Hospitals · Chennai, Tamil Nadu, India
Apollo Hospitals · Chennai, Tamil Nadu, India
**Role & responsibilities** - Visit referring doctors, clinics, hospitals, and healthcare providers to promote hospital services and specialties. - Build and maintain strong relationships with referral partners and corporate clients. - Coordinate referral patient appointments, feedback, and follow-up activities. - Support referral marketing campaigns, CMEs, health camps, and outreach programs. - Generate leads and support conversion of referral opportunities into business. - Maintain referral databases, visit reports, and daily activity records. - Conduct market surveys and collect competitor information. - Coordinate with internal departments for smooth patient referral handling and service delivery. - Assist in organizing promotional events, awareness programs, and branding activities. - Monitor referral performance and prepare daily, weekly, and monthly reports. - Ensure timely communication and support to referral partners and stakeholders. - Support digital and offline marketing activities related to referral business development. **Experience in hospital or healthcare industry is preferred.**