Graphic Designer

Job description

**About the Role** We are looking for a creative and detail-oriented **Graphic Designer** to strengthen our brand presence across digital and offline platforms. The ideal candidate should have experience in building **brand design systems**, creating engaging marketing creatives, supporting **UI/UX design**, and collaborating with cross-functional teams to deliver visually compelling campaigns. **Key Responsibilities** **Brand Design & Identity** - Build, maintain, and evolve GoMechanic's brand design system across all touchpoints. - Ensure consistency in visual identity across digital, social, and offline communication. - Develop brand assets, templates, and creative guidelines. **Creative Design** - Design creatives for social media platforms, website banners, email campaigns, and marketing collateral. - Create high-converting creatives for **Performance Marketing** (Meta, Google, Display Ads). - Design assets for online and offline brand campaigns, events, and promotional activities. - Create presentations, brochures, posters, and other marketing materials. **UI/UX Design** - Assist in designing user interfaces for web and mobile applications. - Create wireframes, mockups, and visual components that enhance user experience. - Collaborate with product and development teams to implement intuitive designs. **Collaboration** - Work closely with Marketing, Product, Content, and Performance Marketing teams. - Translate creative briefs into impactful visual concepts. - Manage multiple design projects while meeting deadlines. **Requirements** - 25 years of experience in Graphic Design or Brand Design. - Strong portfolio showcasing: - Brand Design Systems - Social Media Creatives - Performance Marketing Ads - Brand Campaigns - UI/UX Projects - Proficiency in **Adobe Photoshop, Illustrator, Figma, After Effects, and Canva**. - Good understanding of typography, color theory, layout, and design principles. - Ability to work in a fast-paced, collaborative environment. - Excellent communication and time management skills.