Meta ads, D2C, performance marketing

Job description

Roles and Responsibilities : • Develop and execute growth strategies to drive user acquisition, retention, and revenue growth for the company's online marketplace. • Collaborate with cross-functional teams to identify opportunities for improvement and implement changes that enhance customer experience. • Analyze data to measure campaign effectiveness and optimize performance marketing efforts accordingly. • Stay up-to-date with industry trends and best practices in growth marketing to continuously improve strategies. Job Requirements : • 2-10 years of experience in growth strategy or a related field (e.g., product management). • Strong understanding of e-commerce platforms, including Shopify's APIs and integrations. • Proven track record of developing successful growth marketing campaigns using various channels (SEO/SEM, social media, email). • Experience working with analytics tools such as Google Analytics to measure campaign performance.