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Job description

Key Responsibilities: 1. Sales & Revenue Management • Achieve monthly, quarterly, and annual sales targets for the Modern Trade channel. • Develop and implement strategies to drive volume, market share, and profitability in modern trade outlets. • Monitor and analyse sales performance and take corrective actions to bridge gaps. 2. Key Account Management • Build and nurture relationships with key modern trade accounts in the assigned territory. • Negotiate and execute agreements, promotions, and in-store displays with key accounts. • Ensure stock availability, merchandising, and smooth operational execution at modern trade outlets. 3. Team Management & Coordination • Lead and guide a team of Promoters and Merchandisers to execute plans effectively. • Train and develop the team to improve productivity and in-store execution. • Collaborate with the marketing team to implement trade marketing activities. 4. Distributor & Supply Chain Management • Ensure optimal supply chain management to prevent stockouts at customer points. • Monitor distributor performance and ensure adherence to company policies. • Regularly review inventory levels to maintain optimal stock at modern trade outlets. 5. Market Insights & Reporting • Conduct regular market visits to ensure proper execution of sales and promotional activities. • Gather and analyse competitor activities and consumer trends in modern trade. • Prepare and share sales reports, forecasts, and market insights with the management team. 6. Compliance & Process Adherence • Ensure compliance with company policies, trade practices, and ethical standards in all business dealings. • Maintain proper documentation of sales agreements, promotions, and other essential records. Key Skills: • Strong negotiation and relationship-building abilities. • Analytical mindset with expertise in sales data analysis & forecasting. • Proficiency in MS Office (Excel, PowerPoint) and sales reporting tools. • Leadership and team management capabilities. • Ability to work in a fast-paced, result-oriented environment.Role & responsibilities.

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