Social Media ORM & Marketing Operation

Job description

**Job Description** **Role:** Senior Executive / Deputy Manager Social Media, ORM & Marketing Operations **Location:** Aster Corporate Office **Reporting To:** Social Media & ORM Manager **Role Overview** We are looking for a detail-oriented and proactive professional to manage Asters social media presence, online reputation, and support critical marketing operations including **Purchase Requisition (PR), Purchase Order (PO), and invoice processing** for the brand and marketing function. This role requires a mix of digital expertise and strong operational ownership to ensure smooth execution of campaigns and financial processes. **Key Responsibilities** **1. Social Media Management** - Execute social media strategies across platforms (Facebook, Instagram, LinkedIn, YouTube, etc.) - Coordinate with internal teams and agencies for content planning and publishing - Manage content calendars and ensure timely execution - Monitor performance metrics and generate monthly reports - Identify trends and support moment marketing initiatives **2. Online Reputation Management (ORM)** - Manager agencies on monitoring reviews, comments, and brand mentions across platforms - Overlooking response to patient/customer queries in a timely and empathetic manner - Coordinate with hospital units for issue resolution and escalations - Maintain ORM reports and dashboards **3. Marketing Operations (PR, PO & Invoice Management)** - Raise **Purchase Requisitions (PRs)** for all marketing and branding requirements - Coordinate for **Purchase Order (PO)** creation and approvals - Track budgets and ensure alignment with approved spends - Manage end-to-end **invoice processing**, including submission, follow-ups, and closure - Maintain trackers for PRs, POs, invoices, and vendor payments - Liaise with finance and procurement teams for smooth processing **4. Stakeholder & Agency Coordination** - Work closely with internal stakeholders (units, finance, procurement) and external agencies - Ensure timelines, deliverables, and compliance requirements are met - Support campaign execution across regions **Key Skills & Competencies** - Strong understanding of social media and ORM practices - Excellent coordination and stakeholder management skills - High attention to detail and strong documentation abilities - Familiarity with PR/PO processes and invoice tracking - Ability to manage multiple tasks and deadlines efficiently - Analytical mindset for reporting and performance tracking **Preferred Qualifications** - Bachelors degree in Marketing, Communications, or related field - 36 years of relevant experience - Experience in healthcare, corporate marketing, or agency setup preferred - Exposure to tools like Sprinklr, Meta Business Suite, or similar platforms **What Were Looking For** - Someone who can **balance creativity with process discipline** - Strong ownership mindset with **end-to-end accountability** - Comfortable working across **digital + operations + finance coordination** - A reliable team player who can support a fast-moving marketing function Top of Form Bottom of Form