Executive - Loyalty

Job description

Job Description QUALIFICATIONS Bachelors degree in any discipline, or an MBA/PGDM. EXPERIENCE 2-4 years of experience JOB BRIEF We are looking for a dynamic and customer-focused professional to drive enrolment and ENGAGEMENT for our mall loyalty program. This is a site-specific role (on-ground + desk) with a strong promoter-style approach, where success depends on direct customer conversions, enabling brands promoters to convert, and managing backend operations. KEY RESPONSIBILITIES • Proactively approach and engage with mall customers into the loyalty program. • Spend 45 hours daily on-ground in the mall /stores driving customer engagement and conversions. • Clearly explain program benefits and resolve customer queries. • Build strong relationships with brands and store staff to drive program adoption. • Enable, influence, and motivate store teams to pitch and convert customers. • Manage and guide on-ground promoters to ensure daily conversion targets are met. • Drive conversions through a mix of self-effort, brand-led, and promoter-led efforts. • Identify opportunities within the mall to maximize engagement. • Support execution of campaigns, offers, and in-mall communication for new member acquisition as well as existing member engagement. • Ensure visibility and correct placement of loyalty collaterals across touchpoints. • Manage loyalty backend operations, data tracking, and coordination. • Keeping the existing members engaged with special events or promos using brand associations • Track and report daily/weekly/monthly KPIs and ensure target achievement. KEY SKILLS • Strong communication, interpersonal, and convincing skills. • Ability to influence customers, brands, and promoters. • Experience or comfort in a high-energy, on-ground sales/promoter role. • Strong relationship-building and team handling skills. • Proactive, target-driven, and result-oriented mindset. • Ability to manage multiple stakeholders (customers, brands, promoters, agency, backend). • Prior experience in sales, retail, or promotions is an advantage. REPORTING TO Manager - Marketing LOCATION Inorbit Hyderabad