Walk-in || Marketing Automation Specialist

Job description

**TCS Walk-in Interview** **Drive in Delhi - Lucerna 25th July 26 (Saturday)** **Role: Marketo with Adobe Journey Optimizer** **Interview Date: 25th July 26 (Saturday)** **Experience: 4 - 12 years** **Mode of Interview: F2F/ Walk-in** **Location: Delhi - Lucerna** **Spoc: Aaliya Khan** **JOB DESCRIPTION:** We are seeking an experienced **Marketo and Adobe Journey Optimizer (AJO) Consultant** to design, implement, and optimize personalized, data-driven customer engagement programs across multiple channels. The ideal candidate will have deep expertise in **Marketo Engage**, hands-on experience with **Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO)**, and a strong understanding of CRM integrations, audience orchestration, marketing automation, and MarTech ecosystems. This role will partner closely with Marketing, CRM, Data Engineering, and Technology teams to drive scalable B2B customer journeys, migration initiatives, and marketing transformation programs. **Required Skills:** 5+ years of experience in Marketing Automation, Marketing Operations, or MarTech Consulting. Strong hands-on experience with **Adobe Marketo Engage administration, configuration, campaign execution, and production support**. **Marketo Certification** preferred. Experience with **Adobe Journey Optimizer (AJO)** and **Adobe Experience Platform (AEP)**. Experience integrating marketing automation platforms with **Salesforce and/or Microsoft Dynamics 365**. Strong understanding of customer data platforms (CDP), identity resolution, audience segmentation, and customer journey orchestration. Experience with HTML, CSS, JavaScript, JSON, APIs, and data integrations. Knowledge of marketing analytics, reporting, and operational metrics. Experience working in complex, matrixed enterprise environments. Proven ability to lead projects from initiation through successful delivery.