Regional Sales - Street Light

Job description

Job Title: Regional Manager Street Lighting Business Location: Mumbai, Bengaluru, Bhuvaneshwar,Delhi Department: Retail Reporting To: Business Head Role Overview The Regional Sales Head will drive revenue growth and market expansion for the street lighting business, including LED streetlights, Solar streetlights, smart lighting solutions, and turnkey/EPC projects. The role requires strong expertise in government sales, institutional business, and infrastructure projects. Key Responsibilities 1. Sales Strategy & Business Growth • Develop and execute sales strategies for street lighting products and projects • Drive revenue across government, municipal, and institutional segments • Identify new business opportunities in urban and rural lighting initiatives 2. Government & Tender Business • Lead participation in tenders (state/central government, municipal corporations) • Manage end-to-end tendering process (identification, bidding, submission, follow-ups) • Build relationships with key government departments, utilities, and agencies 3. Key Account Management • Manage large accounts such as municipalities, smart city projects, and infrastructure developers • Develop long-term partnerships with government bodies and EPC contractors 4. Channel & Partner Development • Build and manage distributor/dealer networks where applicable • Collaborate with EPC contractors, system integrators, and project consultants • Strengthen presence across target regions 5. Team Leadership • Build, lead, and mentor a high-performing sales team • Set targets, KPIs, and performance metrics • Drive accountability and performance culture 6. Project Sales & Execution Coordination • Work closely with project execution, operations, and supply chain teams • Ensure smooth handover from sales to execution • Monitor project timelines, closures, and collections 7. Market Intelligence & Competitive Strategy • Track competitor activity, pricing trends, and policy changes • Identify emerging opportunities (smart lighting, IoT-based systems, ESCO models) • Provide insights to product and leadership teams 8. Forecasting & Reporting • Prepare sales forecasts, pipeline tracking, and business reports • Monitor revenue, margins, and collections • Ensure timely invoicing and payment follow-ups Key Requirements Education: • Bachelors degree in engineering (Electrical preferred) / Business / Marketing • MBA preferred Experience: • 12+ years in sales, with 2+ years in leadership roles • Strong experience in street lighting, LED lighting, infrastructure, or electrical products • Proven experience in government tendering and project sales Skills & Competencies • Deep understanding of government procurement and tendering processes • Strong network with municipalities, PWD, utilities, and smart city bodies • Expertise in project sales and EPC business models • Leadership and team management skills • Strong negotiation and contract management abilities • Financial acumen (margins, costing, project profitability) Key KPIs • Revenue and order book growth • Tender win rate and pipeline strength • Market penetration (cities/regions covered) • Project closures and collections • Channel partner performance Preferred Background • Experience in Solar street lighting, smart lighting, or IoT-enabled lighting systems • Exposure to ESCO / PPP models in public lighting • Experience working with Smart City or urban infrastructure projects